When you see the words "Certified Organic", what do you think about? Do you think it's just a label? Do you think it's just a "better choice" than the alternative option? Do you think it's only a "healthy trend"? Well, if you asked one of the Watson's, they might think differently.
They will think about the steps involved to become certified. They will think about the time and effort it takes to prepare each field long before the crop is planted. They will think about the creative ways to utilize such limited resources in organic farming; like seed variety, insect control, and even packaging material. But they will also think about how good it feels to see their crops being harvested from the land they worked so hard to preserve. Organic farming isn't a new age way of growing things~ these practices have been used for hundreds of years, and we are very proud to still use these techniques today! The Watson's have painted clear a picture of what safe, quality produce should look like, and they are sure that the time and effort it takes to prepare for each season is well worth the end result.